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UOB gives back to the community with a new Love and Care campaign
United Overseas Bank (Thai) (UOB Thai) today launched the UOB Love and Care campaign in collaboration with five of its insurance partners to provide financial support for people with cancer who do not have the ability to pay for their medical treatment.
As part of the campaign, UOB and its insurance partners will donate to the Siriraj Foundation a per centage of the total insurance premiums collected from new policies taken up by UOB customers from 1 February to 31 March 2015. The insurers supporting the campaign are Prudential Life Assurance (Thailand) PCL, AXA Insurance PCL, Bupa Health Insurance (Thailand) PCL, MSIG Insurance (Thailand) PCL and Thaivivat Insurance PCL.
UOB customers can also contribute to the cause by converting the reward points they have accumulated through their UOB credit cards into a donation. For every 999 reward points redeemed by a UOB customer, the Siriraj Foundation receives a donation of 100 Baht. UOB will match each donation dollar-for-dollar.
The Siriraj Foundation is a charitable organisation that raises funds for underprivileged patients at Siriraj Hospital.
Mr Peter Foo Moo Tan, UOB (Thai)’s Chief Executive Officer, said the campaign is one way the Bank is giving back to the local community.
“The financial stress of cancer treatment can be enormous for the patients and their immediate family. Through this campaign, we hope to ease some of the financial burden for patients who are less well-off so that they have access to medical treatment,” Mr Foo said.
Dr Luephorn Punnakanta, Clinical Professor Emeritus and Managing Director for Siriraj Foundation, said “Making medical treatment available to all patients, regardless of their financial ability, has been the vision of Siriraj Hospital since its inception. More than 100,000 patients are admitted to Siriraj Hospital every year, the majority of whom have serious illnesses, including cancer.
Although cancer is under the country’s universal healthcare programme, the costs for treatment usually exceed the coverage given.”
In 2013, Siriraj Hospital treated 545,700 patients, of which 5,400 were diagnosed with cancer – the leading cause of death in Thailand after accidents over the past several years.
2 February 2015